Great website design is crucial to building your brand and making sure that your website is ready to attract visitors and keep them coming back. Keeping the elements of good web design in mind will help you to ensure that you have a website that it both beautiful and functional. Let’s take a look at some of the important elements of great web design.

The first step is to make sure that your website will be useful. Creating a plan for your website is a good first step to take so that you will have a logical website that is easy for the search engines to crawl and visitors to navigate. Google takes the content of the site into consideration as well as how it is built when determining its website ranking.

Making sure that your website contains the important information that people are looking for is another important thing to consider. Many people get too focused on building the website that they want and forget about building a website that they need. Depending on what type of business you have, the important information will be different. If you are an online store, you want to have really good product pictures and make sure that the customer knows exactly what they are buying. If you rely on word-of-mouth for your business and are a service, putting some testimonials on the website is a great idea.

Having an easy way for people to navigate your website is yet another important aspect of website design. Make sure that your website has clear categories and clear names for each of the categories and pages. Guide your visitor through your website and try to think about what you would be looking for if you were on the website. Using call-to-actions is a good idea as you think about what people would do on your website. Think about if they are wanting to buy something or sign up for something or speak to customer service, or do something else. Then, make it easy for them to do these things.

Other things to consider for great web design are making sure you have reliable hosting for your website, having a good FAQ page, optimizing your website for mobile devices, incorporating social media, and making sure you have a secure website. Whether you are considering WordPress web design or another platform, you can be sure to have a great start with these design tips.