iePlexus Blog

Advertising with a Blog

There are many advantages to advertising with a blog.   For one, blogs carry more weight with search engines because they are updated regularly with fresh, informative content. This consistently updated information is a magnet for search engine robots. When they crawl blogs, the more information that can be found and indexed the better. Blogs add more and [...]

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Planning Your Blog for Success

…If you are going to implement a blog as part of your business and marketing strategy successfully, it takes more than simple actions to drive in the right direction.   Don’t get me wrong, I believe procrastination is the biggest stumbling block to success generally, especially in blogging, which requires a consistent approach to keep the blog [...]

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Why Blogs Get More Hits then Websites . . .

The major search engines strive to find fresh, informative content to keep their users coming back. Blogs meet this need because they are updated on a regular basis, they are full of content relating to a particular or broad range of topics, and they are very search engine friendly. Often times, your business blog will be [...]

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Competition online is fierce.

Websites are everywhere and in order to succeed you need to find more nontraditional ways of online marketing. The importance of getting your website traffic is essential to survival. The difficulty of online survival can be made easier with a little brilliant marketing. Take advantage of social media like blogging. Blogging communities have the potential [...]

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Blogging Productivity

If you need to generate traffic to your site, blogging is one of the most important tools you can use.   Just a simple way to preserve opinions and ideas but blogs can be a powerful tool. Blogs are becoming a great source for internet businesses to market themselves.   Business blogs can help generate more online traffic to [...]

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Why We Blog

So why do people blog anyhow?   Blogs are everywhere and continue to grow in popularity. They come in all shapes and sizes and reasons.   I guess that is just it. We blog because we want to see what others have to say. Not only that but we want our voice to be heard.   Blogs are a great way [...]

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Gates for Business Blogs

Blogs are good for business, Microsoft chairman Bill Gates has said. He said blogs had advantages over other, older ways of communicating such as e-mail and websites.Mr. Gates made a point of dwelling on blogs and said that although they started in the technical community and have come to be a broader social phenomenon, businesses [...]

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Blog Messages

Most blogs are designed to spread a message. Marketing blogs are designed to push online traffic onto an existing website to make a sale.   The key to a successful blog is simple. You just need to remember that a blog is just a website. Its purpose is to provide information and content and then if well [...]

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Better Marketing without the Fees

Are you looking for a better way to market your business online? Try googling that question and you get all sorts of people who want to sell you books, lectures and the key to success.   If it’s that simple to market your business online why does it take so many pamphlets to explain it?  

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The Blogosphere

Blogs are a prerequisite for small business. No longer can the phenomenon be ignored. Sure there are annoying, political, gossiping blog communities but blogs for today’s businesses are the key to success.   The blogosphere of information is just clicks away. With hyperlinks in your blog to connect readers and potential customers to products; success is yours [...]

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